Many of you are experiencing the early stages of a hard market. For those of you who have not yet felt its sting, don’t worry, you’ll soon get your chance. The worst is yet to come, especially for your year-end renewals. You better get ready now while the eye of the hurricane passes. Come October, […]
Over the years, brokers have convinced themselves that large buyers value processes, and many have embraced the nebulous term “Value-Added Services” to translate their outcomes. Newsflash: Buyers today aren’t interested in features or processes. They want to know how you’re going to help them improve their bottom line and reduce their financial leakage. So here’s […]
Every C-Suite buyer is assessing whether or not their business advisors and service providers are delivering real value to their operation. They’re asking, “How has this relationship helped us achieve our business goals in quantifiable results?”Group benefit brokers must also answer this question, or risk losing business to a competitor that can. Your answer needs to be […]
Warning: Reading this Analytic Broker Briefing may cause you to adopt change. Please do not read this unless you are prepared to adapt to the New Normal. There is no sugar coating the reality of your “New Normal” of creating new revenue. There is a solution, but the “old” answers will not lead you to […]
Despite the economic and health crises, you might be looking at the best opportunity in decades to create new revenue in large account production. Here are the Four Key Ways to Find Gold in a Storm you need to include immediately in your messaging to clients and prospects.
[Free Sales Webinar] To “Find the Gold” amid a challenging crisis, astute brokers and agents must re-position themselves to restart their growth engines, look for “survivor” prospects, and adjust to the New World of Brokerage. Register for our Webinar today to learn the 5 Most Important Steps you must take now to prosper and outpace your competition.
With the international health crisis unfolding, uncertainty is in the air. Of course, the well-being of loved ones is front and center in our hearts and minds, but it’s also important to consider what happens next for those of you who intend to stay in the insurance production business. The ground is shifting rapidly. According […]
Selling Group Benefits to the C-Suite: