Author Archives: Chad Ekern

Benefits Brokers – Maximize Your C-Suite Value

For years, Group Benefits Brokers have sought the best way to reduce client costs through policy changes, coverage comparisons, program options, specialized services, and even shifting premiums to employees. But… None of these options get to the heart of the matter. They’re all VARIABLES in the cost of the commodity. When you go this route, […]

Do Bigger Deals, Get to the Point!

Here are the facts ladies and gentlemen: Your largest prospects are no longer interested in hearing about your offerings… they want to know what’s in it for them. So, get to the point quicker. The only way to effectively do this is to translate your business solutions onto their financial results and get out of […]